To many, Chick-fil-A is considered America’s sweetheart. The love is evident as it was named America’s favorite fast-food chain for the fourth year in a row according to Today. The restaurants are not only beloved, but their financial success also speaks for itself with over $10 billion in sales in 2018 alone.
However, a report claims that by closing on Sundays (as the chain is famously known for) Chick-fil-A is losing more than $1 billion in sales annually. According to a Wall Street report shared by USA Today, McDonald’s averages 15% of their total sales on Sundays, making ripe fodder for Chich-fil-A’s estimated yearly losses: “Although McDonald’s does not disclose traffic by day, there is evidence that the weekends are particularly busy, which means that it may post 15% of its sales on Sunday.”
With this gain in mind, some experts believe that Chick-fil-A could stand to gain over $1.2 billion in sales by opening on Sundays alone. USA Today states, “If Chick-fil-A has a similar traffic pattern, Sundays could bring in sales of at least $1.2 billion. It is a sum that management not only has given up, but has done so with a sense of purpose that almost certainly will not change.”
The late Founder of Chick-fil-A Truett Cathy always knew the decision to close on Sundays was an unorthodox one. But it remains a serious decision that they believe is responsible for their success. Truett was quoted saying Chick-fil-A makes as much or more in “six days as our competition does in seven days.” according to Christian Headlines.
“Closing our business on Sunday, the Lord’s Day, is our way of honoring God and showing our loyalty to Him,” Cathy states in his book Eat Mor Chikin: Inspire More People. Cathy’s children who now run the business committed to allowing this decision to live on in the business. “He never liked the idea of asking other people to do that which he was not willing to do himself,” Dan Cathy said.
In an interview with the 700 Club, before his passing, Truett Cathy shared sentiments on creating good business based on Biblical principles. “The Bible tells a lot about how to operate our business. We just have to read and apply. So, closing on Sundays was a decision that I made back in 1946 when I opened my first restaurant … After you work 24 hours a day for six days… you need a break.”
Chick-fil-A representatives have not responded to the claims in this report.